If you need small business branding New Orleans-style, you want more than just a logo slapped on a latte cup. You want a story, a spark, and a sense of place as vibrant as the Crescent City itself. Enter Brand Name Nerd—the branding and design studio where creativity and collaboration are always on the menu.
One evening, Who Dat Café small business owner Craig Nero found himself pondering a wall of nerd-themed, rainbow-filled, glittering art prints. Months ago, Amanda, the creative force behind Brand Name Nerd, had asked to hang her prints at the popular pasta place. Mowgli, Arabella’s owner, said yes, and the seeds of a deliciously nerdy partnership were sown.
But just then, the sparkle hit Craig’s eye like a gem. As he scanned a QR code to kick off his branding project, he realized he wanted that same magic for his cafe-something vibrant, legible, and perfectly sized for his cozy corner of New Orleans—the brightest corner in the Marigny.
Collaboration in branding is far more than just a group of people working together. It’s a strategic partnership that unlocks creativity and delivers stronger, more cohesive results. When designers and clients engage in a fruitful collaboration, their unique strengths combine to create branding that resonates with their target audience
For Brand Name Nerd, collaboration isn’t a business buzzword—it’s the secret ingredient. We worked closely with Craig to keep what he loved: the lively color palette, the playful Komika font, and the whimsical owl illustrations that had become a Who Dat signature. But we didn’t stop there.
We took inspiration from every nook and cranny of the cafe, from the chalkboard menus to the iconic illustration of the building itself. The result? A menu that invites customers to “open the door” and discover the charm within—literally, as the front door became the cover design!
Brand Name Nerd doesn’t design menus; we craft memorable experiences. For Who Dat Coffee Café, that meant a full rework of indoor and outdoor signage, ensuring every detail matched the neighborhood’s character and the cafe’s unique energy.
Who Dat’s iconic mascot, WhoDee the owl, was drawn in multiple styles, making it a breeze for Craig and his team to use the artwork across social media and marketing materials.
Brand Name Nerd takes this philosophy to heart—in the world of small business branding in New Orleans, transforming every touchpoint into a story worth savoring.
Brand Name Nerd is the go-to design studio for small business branding in New Orleans for entrepreneurs who want more than cookie-cutter solutions. Here’s why partnering with Brand Name Nerd makes all the difference:
In the bustling, colorful world of small business branding in New Orleans, standing out means more than just looking good—it means telling your story in a way that resonates, inspires, and invites customers to become part of your journey.
If you’re searching for small business branding that New Orleans can be proud of, look no further than Brand Name Nerd. Our partnership with Who Dat Coffee Café proves that when you blend creativity, collaboration, and a dash of local love, you get branding that’s not just beautiful—it’s unforgettable.
By blending vibrant design, clever character development, and a genuine partnership with their clients, Brand Name Nerd creates visually stunning branding that’s authentically you.
Ready to start your branding adventure? Let’s make your business the next New Orleans legend.